Kajabi vs Teachable for Coaches (2026): Which Should You Choose?
Quick Answer
Choose Kajabi if: Established coaches selling courses + running community
Choose Teachable if: Coaches selling online courses with coaching sessions add-on
Side-by-Side Comparison
| Feature | Kajabi | Teachable |
|---|---|---|
| Starting price | $149/mo | Free |
| Free plan | ❌ | ✅ |
| Free trial | ✅ 14 days | ❌ No |
| Best for | Established coaches selling courses + running… | Coaches selling online courses with coaching … |
| G2 rating | 4.3⭐ | 4.2⭐ |
| Overall rating | 4.2⭐ | 4.3⭐ |
Pricing: Kajabi vs Teachable
Kajabi Pricing
| Plan | Price |
|---|---|
| Kickstarter | $69/mo |
| Basic | $149/mo |
| Growth | $199/mo |
| Pro | $399/mo |
Annual billing saves 20%. No free plan. ✅ 14 days available.
Teachable Pricing
| Plan | Price |
|---|---|
| Free | Free |
| Basic | $39/mo |
| Pro | $119/mo |
| Pro Plus | $199/mo |
Annual billing saves 25%. Free plan available.
Pricing verdict: Teachable is more affordable at entry level ($Free/mo vs $149/mo). If budget is a key factor, Teachable has the edge. Always check for current promotions — both tools occasionally offer extended free trials for new users.
Feature-by-Feature Breakdown
| Feature | Kajabi | Teachable |
|---|---|---|
| Online course builder | ✅ | ❌ |
| Email marketing automation | ✅ | ❌ |
| Community (Kajabi Communities) | ✅ | ❌ |
| Coaching product type | ✅ | ❌ |
| AI content assistant | ✅ | ❌ |
| Built-in checkout & payments | ✅ | ❌ |
| Mobile app | ✅ | ❌ |
| Course builder | ❌ | ✅ |
| Coaching sessions (1:1 scheduling) | ❌ | ✅ |
| Quizzes & certificates | ❌ | ✅ |
Kajabi — What It Does Well
All-in-one platform for coaches to sell courses, host communities, run email marketing, and manage clients — all under one roof.
Standout features: ✅ All-in-one: courses + email + community + coaching ✅ No transaction fees on any plan ✅ Built-in AI content assistant ✅ Mobile app for clients ✅ Strong analytics dashboard
Weaknesses: ❌ Expensive for beginners ($69/mo minimum) ❌ No free plan ❌ Limited design customization vs dedicated page builders ❌ Overkill if you only need 1 feature
Teachable — What It Does Well
Popular course platform with a built-in coaching sessions feature. Good middle ground between simplicity and features.
Standout features: ✅ Free plan available (good for testing) ✅ 90-day cookie — longest in category ✅ Clean, easy-to-use interface ✅ Built-in coaching sessions feature ✅ Integrates well with email tools
Weaknesses: ❌ Transaction fees on lower plans ❌ Less all-in-one vs Kajabi ❌ Limited email marketing (basic) ❌ Community features weaker than Kajabi
Ease of Use & Setup
Kajabi: Setup time varies by plan and use case. Start with the free trial to gauge the learning curve. Free trial: ✅ 14 days.
Teachable: Setup is typically a few hours. User feedback highlights ease of use as a strength. Free trial: ❌ No. The free plan lets you test the full setup without risk.
Verdict: For coaches with limited time for tool setup, prioritize the one with a free trial that matches your existing workflow. Neither tool requires technical expertise — both are built for non-technical service businesses.
Integrations & Ecosystem
Kajabi integrates with: Zapier, Stripe, PayPal, Mailchimp, ConvertKit
Teachable integrates with: Zapier, ConvertKit, Mailchimp, Stripe
Shared integrations: Zapier, Stripe, Mailchimp, ConvertKit
For coaches who use tools not in the native integration list, both platforms typically support Zapier — which connects 6,000+ apps. Check whether your specific workflow (e.g., your payment processor, email tool, or calendar) is supported before committing.
What Real Users Say
Kajabi Reviews (G2: 4.3/5 | Capterra: 4.4/5)
Most praised: ✅ All-in-one: courses + email + community + coaching ✅ No transaction fees on any plan ✅ Built-in AI content assistant ✅ Mobile app for clients ✅ Strong analytics dashboard
Most common complaints: ❌ Expensive for beginners ($69/mo minimum) ❌ No free plan ❌ Limited design customization vs dedicated page builders ❌ Overkill if you only need 1 feature
Teachable Reviews (G2: 4.2/5 | Capterra: 4.4/5)
Most praised: ✅ Free plan available (good for testing) ✅ 90-day cookie — longest in category ✅ Clean, easy-to-use interface ✅ Built-in coaching sessions feature ✅ Integrates well with email tools
Most common complaints: ❌ Transaction fees on lower plans ❌ Less all-in-one vs Kajabi ❌ Limited email marketing (basic) ❌ Community features weaker than Kajabi
Both tools have strong ratings from verified users. The complaint patterns are important: if the top complaints for a tool align with features you depend on, it’s a red flag worth taking seriously.
Who Should Choose Each Tool?
Choose Kajabi if you:
- Are a coach who established coaches selling courses + running community
- Prioritize: all-in-one: courses + email + community + coaching
- Can accept: expensive for beginners ($69/mo minimum)
Choose Teachable if you:
- Are a coach who coaches selling online courses with coaching sessions add-on
- Prioritize: free plan available (good for testing)
- Can accept: transaction fees on lower plans
Consider neither if:
- You’re brand new to coaching and still testing your business model (start with free tools first — Fathom for notes, Calendly free for scheduling)
- You need features that neither tool provides — check our full tools directory for more options
Verdict: Kajabi vs Teachable for Coaches
Both tools serve different coaching needs. Teachable edges ahead overall with a 4.3/5 rating, but the right choice depends entirely on your situation — not the overall winner.
Kajabi is the better pick if: Established coaches selling courses + running community
Teachable is the better pick if: Coaches selling online courses with coaching sessions add-on
Both offer trials or free options to test — start there before committing to a paid plan.
Try Kajabi (14 days free trial) → Try Teachable free →
Last updated: 2026-03-11 | Prices verified March 2026